About Us


The shop started with 3 punches and a paper trimmer. 
True story.

My husband and I started Chic Tags in 2008.  As a new avid scrapbooking mama, (yes, I'm a mamarazzi) and recent graduate, money was tight and scrapbooking was simply too expensive.

One night while scrapbooking with a friend, I realized I was missing something CUTE on my page- trendy journaling tags!
With a tight budget, and a NEED for new product, I asked my husband Albert (a full time graphic designer by day), if he could create a set of tags for me. 

Albert is the man behind Chic Tag's graphics, I'm just the sketches on the notepad until he converts them into wonderful little tags for all your crafty needs. 

We launched our shop-Shabby Chic Crafts in January of 2008.  With no intention of growing or any idea of where this shop would take us. We jumped into this new adventure full force. 
We received our first order 20 minutes after launching our etsy shop. I realized then we were on to something!!  
I worked long nights punching and packing EVERYTHING by hand. As our popularity and demand grew, I knew I had find a way to save time.
The following year, we invested in a die-cutting machine, still working long and late nights. 
As most business owners are aware, time is everything! My family was growing and time was precious. At this point I contemplated closing shop. 

But God has greater plans. Yes, God always has BETTER plans.

A day before Christmas, Albert was laid off.

We were expecting our third child, had recently bought our first home and joined millions of Americans with an unemployed (bread-winning) spouse.
From that point on I knew we had to fight for this shop with all our might. We had to make this shop bigger and better than we had ever envisioned.

It was that night that we handed our company over to God. Yes, on that confused and hormonal night, Chic Tags was born. Nothing has ever been the same.

Our company has grown so much!  This year, we debuted our tags at CHA-Anaheim and had such a wonderful response.
I'm amazed at how our small business takes leaps and bounds daily. I am in awe of the support, the love, the compassion our customers have for us. I am so thankful for each customer that believes in us, and our products.  Without your support, we are nothing. Thank you, thank you, thank you!

xoxo, Veronica & Albert